Paid Traffic Engine
Profitable Google and Facebook ad campaigns built for travel offers, so you attract your ideal travelers from well beyond your friends and family.
Deliveringbookingsfor travelagents
We help travel agents grow and scale with data-backed performance marketing, sales coaching and high-converting funnels.
Book a call
We train you to run your travel agency like a business.
Referrals and word-of-mouth are unpredictable. One month you’re slammed, the next you’re refreshing your inbox.
A real business needs a repeatable way to create demand on command.
Our mission
We teach travel advisors to run a business, one that creates its own demand and books strangers as well as friends and family.
- Done-with-you
- We build your system alongside you. You won't get a login and a stack of videos to figure out alone.
- Field-tested systems
- Systems and tactics we've tested and refined over time, built by agents for agents.
- Proof before promises
- We ran every method live on a real agency before we taught it.
- Radical honesty
- We tell you to cut our numbers in half before you project your own.
Proven growth systems for filling your calendar
Five pillars that run as one engine. We build, review, and launch every piece with you, so the machine is yours and you know how to drive it.
Conversion Funnels
High-converting landing pages and email sequences that turn clicks into consultations. We build and launch this lead machine with you.
Sales Mastery
Consultative selling for high-ticket travel. You submit real call recordings and get line-by-line feedback until selling premium trips stops feeling scary.
Travel-Specific SEO
SEO built specifically for the travel industry, so clients searching for your expertise find you on Google.
Coaching & Community
1-on-1 coaching, live group calls, and a private community where experienced agents give you direct mentorship, feedback, and accountability.
The numbers our agents are putting up, across every client.
These are averages across the campaigns we run, so one lucky month doesn’t skew them. Agents are booking qualified appointments for $29 to $60 and turning them into trips.
$0+
average commission on every trip our agents book
0:1
return on ad spend, 5:1 to 10:1 depending on the agent
$0
average cost to acquire a new client
>$0K
booked at Ember Travel Co., our live case study
Live case study, from zero
Ember Travel Co.
A real agency our founder built live with the exact TTA system.
Meta Ads · Live build
- Ad spend:
- $600
- Bookings:
- $100K+
- ROAS:
- 13:1
“Cut my numbers in half before you project your own. Even at half, run the math.”
As seen in
Our approach
The way we work
A four-week path from strangers to booked clients. We build it with you, and you see every step.
Week 1
Onboarding
We map your high-ticket niche and ideal client, then write a plan built for profit from day one.
- Niche & USP locked
- Ideal client profile
- Profit targets set
Result: A written growth plan and the exact offer you take to market.
Week 2
Build
We build your engine with you: high-converting landing pages, funnels, and ad campaigns wired into your CRM.
- Funnels built
- Ad creative ready
- CRM wired up
Result: A live lead machine, ready to switch on.
Week 3
Launch
Traffic goes live. Profitable Google and Facebook campaigns start filling your pipeline with qualified travelers.
- Meta ads live
- Traffic scaling
- Qualified leads
Result: Qualified leads coming in from strangers, on top of friends and family.
Week 4
Convert & Scale
Consultative sales coaching turns leads into booked clients. Then we systematize the process so results build month after month.
- Sales coaching
- Booked calls
- Systemized to scale
Result: Booked calls on the calendar and a process that repeats.
We turn every channel into booked clients
We build a multichannel system that wins new travelers and keeps them coming back.
Acquisition
Win travelers who've never heard your name.
Instagram, TikTok, YouTube, Google, Facebook, Travel SEO
Retention
Turn one-time bookers into loyal, repeat clients.
Email, Content, Referrals
We weigh every channel for impact, cost, and fit, then build them into one roadmap: acquisition to win strangers and retention to keep clients loyal.
Book a callWe specialize
We build agents into the go-to expert in one high-commission niche, a lane that keeps paying off the longer you own it.
Highest demand
River Cruises
High-commission sailings on Europe's waterways, past the storybook towns clients already dream about.
Premium fares
Luxury Ocean
Suites, world voyages, and expedition cruising to the ends of the earth. Premium product, sold to travelers who come back.
Sells itself
Honeymoons & Romance
Once-in-a-lifetime escapes where clients spend without blinking, and tell every friend who built it.
High-ticket
Far East & Exotic
Japan, Southeast Asia, and complex journeys travelers can't plan on their own.
Top commission
Safari & Expedition
Africa, the Galápagos, and other wild itineraries that command top fares and keep clients loyal.
Real agents, real outcomes
We don’t rent testimonials. These are members we work with, and what happened for them.
Featured in Travel + Leisure
Implemented advice from a single coaching call, and went on to earn a feature in Travel + Leisure.
Niche & SEO
Found her niche and a marketing message that finally clicked, backed by SEO training actually built for travel.
Built for every stage
Brand new to travel
You've never worked in travel, but you're driven and ready to launch a flexible career. We guide you from day one.
Booking here and there
You're making sales, but not at the level you want. We build the systems that attract better clients and steady income.
Experienced, ready to scale
You've got the bookings and want more out of them. Advanced strategy and mentorship help you close higher-value trips and systematize.
Ready to go independent
You've worked in travel, maybe as a DMC rep, and you're ready to be your own boss. We turn that experience into a real business.
“We built the academy we wish we’d had when we started.”
Your mentors
Learn from people who’ve actually done it
Direct mentorship from advisors who book the trips, run the campaigns, and prove the system on their own business first.
Will Lee & Brian ChimaFounders
Will Lee
Co-founder & Marketing Strategist
Travel agent turned growth strategist. Will built Ember Travel Co. from a standing start to $100K+ booked in 30 days using the exact system he teaches, and specializes in river cruises, luxury ocean and high-end European travel.
Performance marketing · Ember case study · River & luxury cruise
Brian Chima
Co-founder & Mentor
Brian has traveled to 43 countries and built a niche in logistically complex international itineraries, especially Europe and Asia. He cares as much about mentoring agents as he does about planning the trips.
Complex itineraries · Europe & Asia · Advisor mentorship
FAQ
Got a question? Will reads these himself. Ask whether the Academy is a fit for where your agency is right now.
Book a callHow is this different from a course?
It's done-with-you. Our team builds your ads, funnels, and sales process alongside you. You don't get handed a login and a stack of videos and left to figure it out alone.
When will I actually see results?
It varies by agent, niche and effort. Will tells every member to cut his numbers in half before projecting their own, and even then, run the math. We're honest about that up front.
Do I need experience to start?
No. Whether you're brand new or already booking, we start where you are and build the same system with you.
What channels do you actually run?
Profitable Meta and Google ads, travel-specific SEO, high-converting funnels, email marketing to your own list, and social content, planned together in one roadmap.
Is it really done-with-you, not for you?
Yes. We build, review, and launch every piece with you, so the engine is yours and you know how to drive it once it's built.
Is this only for brand-new agents?
No. Established agents use it to break past the referral ceiling and move into high-commission niches like river cruises and luxury ocean.
The blog
The same playbooks we run for members, written down plainly for travel agents.
Stop dreaming, start building.
Book a free strategy call and tell us where your agency is today. A real person reviews it, and if the fit isn’t there, we’ll say so on the call.
Free · No pressure · A real human reads every one